BETER, the acclaimed supplier of live streams, live data, and odds for esports and sports betting content, will debut at SBC Summit Americas for the first time at Stand 813, a key step in its expansion across the United States.

(AsiaGameHub) –   SBC Summit Americas 2026 will be held from June 9 to 11 at the Broward County Convention Center in Fort Lauderdale, Florida, bringing together over 10,000 industry professionals and more than 400 exhibitors. At Stand 813, BETER will welcome delegates looking to enhance their sportsbook offerings with dynamic content and cutting-edge solutions.

Since entering the regulated U.S. market in 2025, BETER has obtained regulatory approvals and licenses in nine states, including Florida, New Jersey, Colorado, Arizona, Indiana, Iowa, North Carolina, Illinois, and Kentucky.

BETER exclusively provides 24/7 live streaming, real-time data, and highly accurate odds for more than 700,000 fast-paced esports and sports events annually to operators worldwide, offering up to 50 markets per event and an average operator margin of 7.5% or higher.

Its esports portfolio includes the ESportsBattle product, which features eFootball, eBasketball, eHockey, and eTennis. On the sports side, its offerings include Setka Cup table tennis content and the BSKT Cup basketball league.

In addition, BETER offers its Esports Odds Feed, which delivers market-leading odds with maximum uptime across over 450 global tournaments, covering more than 40,000 pre-match and live events each year—all powered by an in-house team of expert traders.

All of BETER’s exclusive content is supported by its Integrity team, which ensures strict adherence to fair play standards through 24/7 monitoring and close collaboration with key sports integrity bodies like IBIA and ESIC, as well as sports federations.

BETER’s rapid impact in the U.S. market, combined with the strong performance of its products and the quality of its data, has earned it two nominations at the prestigious SBC Awards Americas 2026: Rising Star in Sports Betting and Live Gaming & Betting Product.

Schedule a meeting with the BETER team: https://beter.co/event/sbc-summit-americas-stand-813/

Gal Ehrlich, CEO of BETER, said: “Over the past 12 months, we’ve made significant progress in establishing BETER as a trusted provider in the United States. Our participation in this exhibition marks an important milestone as we make our official regional debut, showcasing the strength and scalability of products that have already proven successful globally.

“We’re excited to present our full product suite to a U.S. audience for the first time and warmly invite all attendees to visit us at Stand 813 to meet the team and explore partnership opportunities.”

Chuck Robinson, CRO at BETER, added: “Our presence at SBC Summit Americas reflects the strong momentum behind our content and solutions, as well as the growing demand from operators for high-performance esports and sports betting products.

“As we expand further into regulated U.S. markets, we see significant opportunities to deepen partnerships and drive innovation in fast-betting experiences. We look forward to connecting with both existing partners and new ones at our stand.”